01
Answer pages
Pages that answer your customers' real questions directly, with prices and facts, in English and Arabic. Written by people, checked for accuracy.
AI search optimisation in Dubai so AI answers can find and cite you.
More customers ask ChatGPT, Gemini, Perplexity or Google's AI answers which business to use. We make your site easy for those systems to read and quote, fix what blocks them, and measure whether you appear, without promising what nobody controls.
AuditAED 1,450
Monthly workFrom AED 1,750
Audit time1 week
CoversChatGPT, Gemini, Perplexity, Google AI
AI search optimisation, also called GEO, makes your business easier for ChatGPT, Gemini, Perplexity and Google's AI answers to find, understand and cite. It covers clear answer-first pages, structured data, crawler access, consistent business listings and mentions on other sites. Our audit costs AED 1,450 and takes a week. Monthly work starts at AED 1,750, excluding 5% VAT.
Updated · Prices in AED, excluding 5% VAT
- Fixed price in writingScope and AED price agreed before work starts
- You own everythingStore, domain, code and accounts in your name
- 30-day fix windowBugs after launch are fixed at no charge
- Reply in one working dayFrom a senior person, not a form robot
What changed
Customers now ask an AI before they search
A customer in Dubai who once typed shopify agency dubai into Google may now ask an assistant which agency to use, how much a store costs, or which clinic in Jumeirah does Invisalign. The assistant reads a handful of sources and names a few businesses. If your site is slow to load for crawlers, blocks AI bots by accident, hides prices in PDFs, or never states plainly what you do and where, you are less likely to be one of them. The good news is that most of what helps here is ordinary good practice: clear pages that answer the question in the first paragraph, honest facts, structured data, and a business that other trusted sites mention. The bad news is that nobody can guarantee a mention, and anyone who promises one is guessing.
- AI answers usually cite only a few sources per question
- Most fixes also help normal Google search
- Crawler access is often blocked by accident
- Mentions on other trusted sites matter as much as your own
What the audit checks
Can AI systems read you, and do they trust you?
One week, a written report, and a list of fixes ordered by effort and likely effect.
Access
- robots.txt rules for GPTBot, ClaudeBot, PerplexityBot and Google
- Bot protection blocking crawlers by mistake
- Pages that need JavaScript to show text
- llms.txt and plain-text versions of key pages
Clarity
- What you do, where and for whom, stated plainly
- Answer-first paragraphs on key pages
- Prices and facts in text, not images or PDFs
- Arabic pages that say the same thing
Structure
- Organization, Service and FAQ structured data
- Consistent name, address and phone everywhere
- Author and date on articles
Reputation
- Google Business Profile and reviews
- Directory listings (Clutch, industry bodies)
- Mentions in local press and community threads
How we measure it
A fixed question set, asked every month
You cannot see AI rankings in a dashboard the way you see Google positions. So we measure the practical way. Together we write 30 to 50 questions your customers really ask, in English and Arabic, such as best dental clinic for kids in Al Barsha or how much does a Shopify store cost in Dubai. Each month we ask them in ChatGPT, Gemini, Perplexity and Google's AI answers, and record whether you are mentioned, cited with a link, or absent, and who is named instead. The answers vary from one run to the next, so we look at the trend over months, not a single result. It is simple, honest and repeatable, and it shows you where competitors are winning.
- 30 to 50 real customer questions, English and Arabic
- Four AI systems checked monthly
- Mentioned, cited or absent, recorded per question
- Trend over months, not one lucky answer
Monthly work
What we do after the audit
02
Technical fixes
Crawler access, structured data, speed and plain-text versions of key pages.
03
Listings and reviews
A consistent business profile across Google, directories and maps, and a simple review request process.
04
Mentions
Useful, non-promotional answers in community threads and pitches to local publications. Earned, not bought.
GEO and SEO
How this differs from normal SEO
| Classic SEO | AI search optimisation | |
|---|---|---|
| Goal | Rank a page in the blue links | Be named or cited in an AI answer |
| What is read | Your page and its links | A few sources summarised together |
| Measured by | Positions and clicks in Search Console | Monthly question set across AI systems |
| Biggest lever | Content, links, technical health | Clarity, facts, reputation across other sites |
| Overlap | Large | Large: most work helps both |
If your site has basic SEO problems, we fix those first. AI systems often draw on the same pages search engines rank.
What we will not do
Promises to be wary of
01
Guaranteed ChatGPT placement
No one controls what an AI system says. Anyone guaranteeing it is guessing or misleading you.
02
Mass AI-written pages
Hundreds of thin pages written by AI tend to hurt trust, in search and in AI answers. We write fewer, better pages.
03
Fake reviews or paid mentions
They break platform rules and UAE advertising rules, and they can be removed along with your listing.
04
Hidden text for bots
Showing crawlers different content from people is a known spam pattern. Everything we publish is visible to everyone.
Pricing
Start with an audit
The audit is useful on its own. If your team can carry out the fixes, you do not need us for the monthly work.
AI search audit
AED 1,450fixed
Access, clarity, structure and reputation checked.
- Crawler and bot-protection check
- Structured data review
- Baseline on 30 customer questions
- Competitor mentions
- Prioritised fix list
Monthly AI and local search
AED 1,750a month
Fixes, answer pages, listings and monthly measurement.
- Technical fixes
- Two to four answer pages a month
- Listings and review process
- Monthly question-set report
- Three-month minimum, then monthly
Results take months and depend on competition and your reputation off the site. Prices exclude 5% VAT.
Who we are not for
When we are the wrong choice.
A fair view, so you do not pay for more than you need.
01
You want a guaranteed mention in ChatGPT
Nobody can promise that. We make your site easier to find and cite; the AI tools decide what they show.
02
The website itself is broken
If pages are slow, thin or not indexed by Google, fix that first. See website redesign or the free website audit.
03
No time to keep listings current
AI answers draw on listings and other sites. If no one will keep those up to date, the gains fade.
Based in Dubai, working remotely
Zelqori is a Dubai-based ecommerce and performance marketing agency.
Zelqori builds ecommerce websites and runs performance marketing for premium brands across Dubai, the rest of the UAE, the GCC and globally. We are based in Dubai and work remotely by design: projects run on Gulf Standard Time over Google Meet, WhatsApp and a shared project channel, and we meet clients in Dubai by appointment.
- Based in DubaiDubai time (GST), replies within one working day
- Remote by designGoogle Meet and WhatsApp, meetings in Dubai by appointment
- Dubai, GCC, globalUAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman and beyond
- One teamThe store, the ads and the tracking built by the same people
A store only sells when the right people see it. See our performance marketing →
Questions
Answers before you call.
Prices are in AED and exclude 5% VAT.
It is the work of making your business easy for AI systems such as ChatGPT, Gemini, Perplexity and Google's AI answers to find, understand and cite. It is also called GEO, generative engine optimisation, or LLM SEO.
Our audit costs AED 1,450 and takes a week. Monthly work, including fixes, answer pages, listings and measurement, starts at AED 1,750 with a three-month minimum. Prices exclude 5% VAT.
No. Nobody controls what an AI system says, and answers vary between runs. We improve the signals these systems use and measure the trend monthly on a fixed set of questions.
Partly. Most of the work overlaps: clear content, technical health and reputation. GEO puts more weight on answer-first writing, plain facts, structured data, crawler access and mentions on other trusted sites.
That is a business choice. Blocking them may protect content but makes it less likely you are cited. Many businesses that want customers allow them. We check your current rules and show you the trade-off.
A plain-text file at the root of a website that lists its key pages for AI systems. It is a proposed convention, not an official standard, and support varies. It is cheap to add, so we add it, but it is not a magic switch.
Technical fixes take effect when systems next read your site, which can be weeks. Reputation and mentions build over months. We report monthly so you can see the trend.
Read next
Start a project
Ask an AI about your business, then ask us
Send us the three questions customers would ask about your type of business, and we will tell you who AI names today and why.